Last Updated: August 26, 2025
“National Breastfeeding Month reminds us that new and expecting parents need support, encouragement and resources as they navigate the challenging first years of a child’s life,” said Richmond and Henrico Health Districts Director of Community Programming Margo Webb. “Richmond and Henrico Health Districts provide a variety of support services and connect community partners to families who need them most.”
The 2025 National Breastfeeding Month theme is Forward Together.
The Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) at RHHD helps pregnant people, mothers, infants and young children up to age five stay healthy during critical times of growth. The WIC program offers:
- Quality nutrition education and counseling
- Breastfeeding support, services and supplies
- A healthy food package including fruits, vegetables, whole grains, milk and more
- Referrals to community partners
Access to prenatal, maternal and pediatric health care services
WIC Breastfeeding Peer Counselors serve families before and after the delivery of their infants. Peer counselors meet with families in clinics, homes, hospitals and by phone, depending on local program offerings. Families with questions about breastfeeding can visit https://www.vdh.virginia.gov/wicbreastfeeding/.
Visit rhhd.gov/wic for more information about services available in Richmond City and Henrico County. Visit fns.usda.gov/wic for more information about the national WIC program.
RHHD bilingual (English/Spanish) social workers provide maternity case management focused on early access to prenatal care. Henrico County residents can call 804-501-5520 and Richmond City residents can call 804-482-5454 for more information.
Through the Health Equity Fund, Richmond & Henrico Public Health Foundation partners with Family Lifeline, Virginia Prison Birth Project and Urban Baby Beginnings to offer community-based programs for underserved expecting and new parents in Richmond.